Triple Helix

Triple Helix is an innovation framework for implementing circularity, bringing the gap we see between theoretical circularity and measurable results.

Our framework ties together Circular Aims and Enablers; Circular Aims inspire strategic circular outcomes while Enablers work together to facilitate them, making the system stronger like strands in a helix.

Triple Helix is targeted to support those who

Design and/or produce discrete physical products; all volumes, values and industries

Have basic ESG reporting in place, e.g. annual sustainability reporting, SBTi, or CSRD

Have a basic understanding of the Circular Economy and appetite to investigate implementation

A Joint venture of ex-Philips colleagues

Combining our Circularity experiences to help OEMs implement circularity

Cameron Watson - Hypha Insight

Juan Bakker - Start the Ripple

We developed triple helix to bridge the gap we see between circular theory models on one end and circular metrics and KPIs on the other.

Understand and adopt Triple Helix - three levels of engagement

Interactive presentation

  • A simple and engaging introduction to the Triple Helix circular economy framework with clear examples of goals and how to achieve them. This session gives practical insights and inspires your organization’s first steps toward circularity.

    • Easy to Understand: No prior knowledge of circularity needed.

    • Low Commitment: Requires minimal resources, making it easy to start.

    • Clear Foundations: Focused on building awareness with limited immediate impact.

    • Presentations at conferences or events.

    • Exploring circular economy ideas for the first time.

    • Strategic offsite sessions for inspiration and brainstorming.

Full-day workshop

  • This workshop uses a fun and interactive approach to help your team start using the circular economy framework. For in-house sessions, it can focus on real products and business cases. Or, several organizations can share a workshop to save costs, though the content won’t be tailored. You’ll come away with a clear understanding of circular goals and practical industry examples to help you get started.

    • Interactive and Fun: Hands-on activities and games make learning engaging.

    • Flexible Options: Tailored in-house sessions or shared workshops with other organizations.

    • Practical Tools: Clear steps and examples to help you apply what you learn.

    • Brainstorming sessions focused on products or business models.

    • Teams learning how to start applying circular economy ideas.

    • Organizations ready to turn concepts into real strategies.

Implementation

  • This program gives you everything you need to fully adopt the circular economy framework in your business. You can take the tools and learnings from the workshop and implement them independently, or you can work with us directly for hands-on support and expertise.

    With our joint experience from developing innovative solutions at Philips, we can help you make your transformation a success.

    • Two Options: Use the provided tools to implement independently, or get my support for additional guidance.

    • Big Commitment, Big Impact: Designed for businesses ready to invest in real change.

    • Transformative Results: Helps your business achieve meaningful circular outcomes.

    • Businesses ready to adopt circular models at a deeper level.

    • Companies serious about embedding circularity in their operations.

    • Teams that want either independent implementation or expert help.

Eager to learn more?

Fill out the form or reach out for a coffee!

Cameron Watson

cameron@

06 1234

Juan Bakker

juan@

06 1234

Building on established models

The Triple Helix framework is a framework of Circular Aims and Enablers.

For our Circular Aims, we build on established circularity models, which you may already be familiar with and could even be using in your organization. We’ve identified four categories of circular aims as described by the WBCSD, which can be mapped onto the circular economy butterfly diagram by EMF.

By choosing to build on these models, results from adopting Triple Helix in your organization will be in line with leading (reporting) standards based on these models, like CSRD ESRS E5, GRI or CTI to name some.

Circular Economy Butterfly Diagram by Ellen MacArthur Foundation

Global Circularity Protocol by the World Business Council for Sustainable Development

Our Circular Enablers are elements of a product’s design, ecosystem, or business model which work together to realize circular aims. In our experience, a successful circular solution consciously combines several enablers from these categories, strengthening each other like strands of a helix.

Our selection of enablers is based on our experience working with global leaders in circularity.

Triple Helix helps you identify the circular aims which best fit your product and organization, and explore the right combination of circular enablers to implement circular solutions successfully, bridging the gap between theory and implementation.

Curious on how to adopt Triple Helix in your organization? Fill out the contact form or reach out to us directly for a coffee!

Coffee? reach out!

Triple Helix is a Joint Venture of Hypha Insight and Start the Ripple.